If you’re a serial festival-goer with an appetite for a party, and a budding entrepreneur with an eye for business, you’ll be a dab hand at setting up your own music festival business.
However, if you need a few tips and tricks to get you started, read on to find out how you can create the best music festival.
1. Scout Out Your Location
Location is important for a music festival, and you’ll want to bear in mind that sound pollution can be a problem for sites that are close to any residential areas.
If you want to create the ideal music festival, you may need to move towards a more rural location.
Festivals like Glastonbury are often held in farmland that is rented on licence each year, which can be a cheap and easy way to temporarily host your festival each year.
2. Advertise Your Festival
Advertising your festival is a crucial way to gain interest from other festival-goers and can help to boost your ticket sales.
In order to create as much publicity as possible, you’ll want to use social media to your advantage to spread awareness of your festival.
To achieve this, create social media pages for your festival and use photographs, eye-catching graphics and captions to build a substantial following.
You should also create links to your festival website to buy tickets, or browse any upcoming events. This will increase the conversion rate of your website, and increase the visibility on Google. You can achieve this by using tools like LinkTree to place multiple links in your social media profiles.
3. Find Your Food
There’s nothing that festival-goers love more than food and drink to accompany their extravagant dancing, so ensuring that you can nail the most convenient and affordable food and drink will keep profits piling in.
You might want to invest in stalls that will provide quick and energy boosting food that can be eaten on the go like hot dogs, fries and waffles.
If you want to figure out which food will likely go down a storm at your festival, you can use websites like SuperSurvey to help you create a fast free survey to send to ticket holders in advance.
4. Build a Stage
Your stage is the most important part of your festival, and building one is a feat of engineering prowess. By using companies like Accu to supply your measuring tools, assembly hardware and measuring tools, you can feel assured that your stage will stand the test of any weather, temperature and proudly display each act for your guests.
Do you have any tips for starting up your own music festival? Share your thoughts in the comments below!
